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Conducting consumer research through social networks, Potloc is a faster, more accurate way to conduct market research.

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24 Oct 2022

Retailers: Here's how to increase your in-store traffic

économie circulaire
17 Oct 2022

Retailers: 9 key steps to move to the circular economy

How to help your clients become better consumers
12 Apr 2022

How to help your clients become better consumers

31 Mar 2022

Professional Equality & Success Stories: Meet the Female Leaders of Potloc

11 Feb 2022

Stadiums of the Future: How Data Collection is Bringing New Life to the Live Sports Experience

11 New Technologies that are Disrupting Consumer Research
16 Aug 2021

11 New Technologies that are Disrupting Consumer Research

11 Aug 2021

DEV Talk: Generalized Raking for Survey Weighting

28 Jan 2021

10 advantages of Potloc consumer studies

Potloc Insights The Future Of Research Is Social
26 Jan 2021

The Future Of Research Is Social

Potloc's success celebrated by it's employees
09 Dec 2020

Potloc raises $20M in Series A

Online Panels: Benefits and Limitations
30 Nov 2020

Online Panels: Benefits and Limitations

Potloc Insights | 7 Myths About Social Media Surveys Debunked
09 Jul 2020

7 Myths About Social Media Surveys Debunked

Potloc Study: Canadian health workers share their insights from the front lines of the COVID-19 pandemic
16 Apr 2020

Insights from the Canadian front lines of the COVID-19 pandemic

Data Quality in the age of consumer panels: an interview with Potloc’s head of research Marc Di Gaspero
26 Feb 2020

Interview: Data Quality in the age of consumer panels

5 reasons why transforming consumer research into a new communication channel is a great idea.
17 Dec 2019

5 reasons why turning consumer research into a new communication channel is a great idea.

Top insights about the Canadian Federal Election
18 Oct 2019

Key findings of Potloc’s survey for the Canadian Federal Election

The Shopping mall of the future relies on consumer insight
31 Aug 2019

The Shopping mall of the future relies on consumer insight

Everything You Need to Know About NPS (Net Promoter Score)
05 Jun 2019

Everything You Need to Know About NPS (Net Promoter Score)

Potloc The advantages of a customer-centric strategy
22 May 2019

The advantages of a customer-centric strategy

5 reasons to use social media for your consumer studies
21 May 2019

5 reasons to use social media for your consumer studies

Finding the right consumers to listen to
15 Apr 2019

5 consumer profiles with opinions that matter

4 steps Towards Data-driven Companies
11 Apr 2019

4 steps Towards Data-driven Companies

Do mini Shopping Carts for Kids increase sales?
10 Apr 2019

Do mini Shopping Carts for Kids increase sales?

Voice of Customer programs could have saved these 5 retailers
04 Apr 2019

Voice of Customer programs could have saved these 5 retailers

How to use Trade Areas strategically?
03 Apr 2019

How to use Trade Areas strategically?

The Secret to a Successful International Expansion
02 Apr 2019

The Secret to a Successful International Expansion

19 Mar 2019

4 Golden rules of retail survival

Potloc tips for understanding and exploiting your data
13 Mar 2019

Potloc tips for understanding and exploiting your data

Amazon Go, a Window into the Future of Retail?
13 Mar 2019

Amazon Go, a Window into the Future of Retail?

Everything you always wanted to know about Omnichannel
06 Mar 2019

Everything you always wanted to know about Omnichannel

How Machine Learning Will Turn Consumer Data Into Gold
19 Feb 2019

How Machine Learning Will Turn Consumer Data Into Gold

How Retailers can leverage Facial Recognition
15 Feb 2019

How Retailers can leverage Facial Recognition

Three innovations that will change retail forever
05 Feb 2019

Three innovations that will change retail forever

How To Deliver A Great Customer Experience On A Consistent Basis
01 Feb 2019

How To Deliver A Great Customer Experience On A Consistent Basis

The Rise of Pay to Play Retailers
28 Jan 2019

The Rise of Pay to Play Retailers

Measuring customer success in the modern age
24 Jan 2019

3 Approaches to Measuring Customer Satisfaction

How To Combine Business Results and Pleasure at the ICSC Whistler Conference
23 Jan 2019

5 ways to make the most out of the ICSC Conference in Whistler

How Customer Experience Research Pays Off
22 Jan 2019

How Customer Experience Research Pays Off

Why Retailers Of All Sizes Are Investing In Innovation Labs
21 Jan 2019

Why Retailers Of All Sizes Are Investing In Innovation Labs

Cannabis Retail Market Trends
11 Jan 2019

Cannabis Retail Market Trends in Canada: What to expect?

Why Stadiums Need to Listen to Sports Fans
09 Jan 2019

Why Stadiums Need to Listen to Sports Fans

Why The Luxury Retail Segment Is Exploding In Canada
08 Jan 2019

Why The Luxury Retail Segment Is Exploding In Canada

The Rise of Grocerytainment
21 Dec 2018

The Rise of Grocerytainment: Food for fun

The Rise of Social Media Surveys
14 Dec 2018

The Rise of Social Media Surveys

How To Use Scarcity To Increase Sales
11 Dec 2018

How To Use Scarcity To Increase Sales

Retailers Are Increasingly Leveraging Their Email List to Get Customer Insights
06 Dec 2018

Why Emails Lists Are Still A Huge Assets for Retailers

How Rewards Programs Are Changing Consumer Research
05 Dec 2018

How Rewards Programs Are Changing Consumer Research

The democratization of consumer research is accelerating
04 Dec 2018

The democratization of consumer research is accelerating

Potloc is reinventing itself
27 Nov 2018

Potloc is reinventing itself with new branding

Why Customer Intercept Can Be A Great Tool For Retailers… Despite Its Limitations
27 Nov 2018

Customer Intercepts: A good Tool For Retailers?

The main influencers in Canadian retail
26 Nov 2018

20 influencers in the world of retail in Canada

How AI Can Improve Customer Experience
23 Nov 2018

How AI Can Improve Customer Experience

What’s the Use? Mixing up mixed-use developments
20 Nov 2018

What’s the Use? Mixing up mixed-use developments

Online reviews are disrupting the consumer researcher industry
19 Nov 2018

Online reviews are disrupting the consumer researcher industry

Clicks to Bricks: Why Do Online Retailers Go Physical?
15 Nov 2018

Clicks to Bricks: Why Do Online Retailers Go Physical?

How To Convince Ecommerce Retailers To Open a store In Your Location
13 Nov 2018

How To Convince Ecommerce Retailers To Open a store In Your Location

The elephant in the room: how Big Data at FAANG could eat the market research industry for breakfast
12 Nov 2018

How FAANG could eat the market research industry for breakfast

Measuring Sales per square foot in an Omnichannel World
08 Nov 2018

Measuring Sales per square foot in an Omnichannel World

Getting the Most Out of Your Time at MAPIC in Cannes 2018
08 Nov 2018

Getting the Most Out of Your Time at MAPIC in Cannes 2018

From Food Court To Entertainment
07 Nov 2018

From Food Court To Entertainment

02 Nov 2018

5 Ways To Do Local Marketing without breaking the bank

Are Malls Turning into Disneyland for Adults?
31 Oct 2018

Are Malls Turning into Disneyland for Adults?

How DIY Surveys and online polls disrupt the market research industry
29 Oct 2018

How DIY Surveys and online polls disrupt the market research industry

5 strategies to get your customers’ emails
27 Oct 2018

5 strategies to get your customers’ emails

Light at the end of the tunnel for shopping centres struggling to fill vacant anchor tenants
23 Oct 2018

Struggling to fill vacant anchor tenants? Not everything is lost

Getting Lost At The Mall? Maybe Not For Much Longer
19 Oct 2018

Getting Lost At The Mall? Maybe Not For Much Longer

The Future Of Consumer Research – ICSC Conference
12 Oct 2018

The Future Of Consumer Research – ICSC Conference

Video: The Future Of Consumer Research – ICSC – Full Conference
11 Oct 2018

Video: The Future Of Consumer Research – ICSC – Full Conference

Why successful retailers are opening in front of their main competitors?
11 Oct 2018

Why successful retailers are opening across their competitors?

Retailers: Five Non-Negotiable Expectations of the Future Clients
09 Oct 2018

Retailers: Five Non-Negotiable Expectations of the Future Clients

Honey I Shrunk the Store!
08 Oct 2018

Honey I Shrunk the Store! When retail goes minimal

How to find an ideal retail location
06 Oct 2018

How to find an ideal retail location

5 Tactics to Compete With Amazon
02 Oct 2018

5 Tactics to Compete With Amazon

How To Make the Most of Your Attendance at the ICSC Canadian Convention in Toronto
24 Sep 2018

5 tips to nail the ICSC Canadian Convention in Toronto

Can Cirque du Soleil become an anchor tenant for malls?
18 Sep 2018

Can Cirque du Soleil become an anchor tenant for malls?

Is Yorkdale Shopping Centre the Future of Malls?
13 Sep 2018

Is Yorkdale Shopping Centre the Future of Malls?

Resurrecting the Zombie Shopping Malls
12 Sep 2018

Resurrecting the Zombie Shopping Malls

Experiential retail is revolutionizing the industry… and has been for decades
12 Sep 2018

Experiential retail is revolutionizing the industry, and it's not new

The main real estate influencers in Canada
07 Aug 2018

20 influencers in the world of real estate in Canada

Are malls within malls the future of retail?
03 Aug 2018

Are malls within malls the future of retail?

How Virtual Reality Will Revolutionize the Retail Industry
02 Aug 2018

How Virtual Reality Will Revolutionize the Retail Industry

Shopping centres: using the Net Promoter Score to retain clientele
13 Jul 2018

Shopping centres: using NPS® to retain clientele

Why are billionaire hippies successful three times over?
12 Jul 2018

Why are billionaire hippies successful three times over?

12 Jul 2018

Are ethical shoppers really just trendy hypocrites?

Millennials’ true impact on retail
12 Jul 2018

Millennials’ true impact on retail

The death of retail: Myth or truth?
11 Jul 2018

The death of retail: Myth or reality?

Potloc Press Review: The Great Retail Bifurcation
23 May 2018

Press Review: The Great Retail Bifurcation

NPS: Know your client satisfaction
06 Apr 2018

NPS: Know your client satisfaction

The future of Retail: Interview with Hicham Ratnani from Frank And Oak about
23 Nov 2017

The future of Retail: Interview with Hicham Ratnani from Frank And Oak

Trade area, Isochrone plan and Isodistance map
29 Sep 2017

Trade area, Isochrone plan and Isodistance map

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