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Conducting consumer research through social networks, Potloc is a faster, more accurate way to conduct market research.

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If You Want to Gather Insights on Consumers, go Where they Hang Out: How Social Media is Changing Research
16 Nov. 2022

If You Want to Gather Insights on Consumers, go Where they Hang Out: How Social Media is Changing Research

Consumer research Consumer research on Social Media Social Media Resources

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    24 Oct 2022

    Retailers: Here's how to increase your in-store traffic

    Consumer research Retail Catchment area
    économie circulaire
    17 Oct 2022

    Retailers: 9 key steps to move to the circular economy

    Consumer research Customer experience Retail Environment
    How to help your clients become better consumers
    12 Apr 2022

    How to help your clients become better consumers

    Retail trends Retailers Environment
    31 Mar 2022

    Professional Equality & Success Stories: Meet the Female Leaders of Potloc

    11 Feb 2022

    Stadiums of the Future: How Data Collection is Bringing New Life to the Live Sports Experience

    Customer experience
    11 New Technologies that are Disrupting Consumer Research
    16 Aug 2021

    11 New Technologies that are Disrupting Consumer Research

    Consumer research Consumer research on Social Media Survey methodology
    11 Aug 2021

    DEV Talk: Generalized Raking for Survey Weighting

    Consumer research Dev Talk
    28 Jan 2021

    10 advantages of Potloc consumer studies

    Consumer research Survey methodology Resources
    Potloc Insights The Future Of Research Is Social
    26 Jan 2021

    The Future Of Research Is Social

    Potloc News Consumer research Consumer research on Social Media
    Potloc's success celebrated by it's employees
    09 Dec 2020

    Potloc raises $20M in Series A

    Potloc News Consumer research
    Online Panels: Benefits and Limitations
    30 Nov 2020

    Online Panels: Benefits and Limitations

    Retail trends Survey methodology Real Estate Retailers
    Potloc Insights | 7 Myths About Social Media Surveys Debunked
    09 Jul 2020

    7 Myths About Social Media Surveys Debunked

    Consumer research Resources
    Potloc Study: Canadian health workers share their insights from the front lines of the COVID-19 pandemic
    16 Apr 2020

    Insights from the Canadian front lines of the COVID-19 pandemic

    Potloc News Consumer research COVID-19 Resources
    Data Quality in the age of consumer panels: an interview with Potloc’s head of research Marc Di Gaspero
    26 Feb 2020

    Interview: Data Quality in the age of consumer panels

    Consumer research Survey methodology Resources
    5 reasons why transforming consumer research into a new communication channel is a great idea.
    17 Dec 2019

    5 reasons why turning consumer research into a new communication channel is a great idea.

    Potloc News Consumer research Survey methodology
    Top insights about the Canadian Federal Election
    18 Oct 2019

    Key findings of Potloc’s survey for the Canadian Federal Election

    Consumer research Resources
    The Shopping mall of the future relies on consumer insight
    31 Aug 2019

    The Shopping mall of the future relies on consumer insight

    Real Estate
    Everything You Need to Know About NPS (Net Promoter Score)
    05 Jun 2019

    Everything You Need to Know About NPS (Net Promoter Score)

    Consumer research Customer experience Survey methodology Retailers
    Potloc The advantages of a customer-centric strategy
    22 May 2019

    The advantages of a customer-centric strategy

    Consumer research Customer experience Retailers
    5 reasons to use social media for your consumer studies
    21 May 2019

    5 reasons to use social media for your consumer studies

    Consumer research Survey methodology Retailers
    Finding the right consumers to listen to
    15 Apr 2019

    5 consumer profiles with opinions that matter

    Customer experience Retailers
    4 steps Towards Data-driven Companies
    11 Apr 2019

    4 steps Towards Data-driven Companies

    Resources
    Do mini Shopping Carts for Kids increase sales?
    10 Apr 2019

    Do mini Shopping Carts for Kids increase sales?

    Customer experience Retailers
    Voice of Customer programs could have saved these 5 retailers
    04 Apr 2019

    Voice of Customer programs could have saved these 5 retailers

    Retail trends Customer experience
    How to use Trade Areas strategically?
    03 Apr 2019

    How to use Trade Areas strategically?

    Consumer research Resources
    The Secret to a Successful International Expansion
    02 Apr 2019

    The Secret to a Successful International Expansion

    Retail trends Retailers
    19 Mar 2019

    4 Golden rules of retail survival

    Retail trends Retailers
    Potloc tips for understanding and exploiting your data
    13 Mar 2019

    Potloc tips for understanding and exploiting your data

    Resources
    Amazon Go, a Window into the Future of Retail?
    13 Mar 2019

    Amazon Go, a Window into the Future of Retail?

    Retail trends Customer experience Retailers
    Everything you always wanted to know about Omnichannel
    06 Mar 2019

    Everything you always wanted to know about Omnichannel

    Retail trends Customer experience Real Estate Retailers
    How Machine Learning Will Turn Consumer Data Into Gold
    19 Feb 2019

    How Machine Learning Will Turn Consumer Data Into Gold

    Real Estate Retailers
    How Retailers can leverage Facial Recognition
    15 Feb 2019

    How Retailers can leverage Facial Recognition

    Real Estate Retailers
    Three innovations that will change retail forever
    05 Feb 2019

    Three innovations that will change retail forever

    Retail trends Retailers
    How To Deliver A Great Customer Experience On A Consistent Basis
    01 Feb 2019

    How To Deliver A Great Customer Experience On A Consistent Basis

    Consumer research Customer experience Resources Retailers
    The Rise of Pay to Play Retailers
    28 Jan 2019

    The Rise of Pay to Play Retailers

    Retail trends Retailers
    Measuring customer success in the modern age
    24 Jan 2019

    3 Approaches to Measuring Customer Satisfaction

    Consumer research Customer experience Retail
    How To Combine Business Results and Pleasure at the ICSC Whistler Conference
    23 Jan 2019

    5 ways to make the most out of the ICSC Conference in Whistler

    Real Estate
    How Customer Experience Research Pays Off
    22 Jan 2019

    How Customer Experience Research Pays Off

    Survey methodology Real Estate Resources Retailers
    Why Retailers Of All Sizes Are Investing In Innovation Labs
    21 Jan 2019

    Why Retailers Of All Sizes Are Investing In Innovation Labs

    Retail trends Customer experience Retailers
    Cannabis Retail Market Trends
    11 Jan 2019

    Cannabis Retail Market Trends in Canada: What to expect?

    Retail trends Retailers
    Why Stadiums Need to Listen to Sports Fans
    09 Jan 2019

    Why Stadiums Need to Listen to Sports Fans

    Real Estate Retailers
    Why The Luxury Retail Segment Is Exploding In Canada
    08 Jan 2019

    Why The Luxury Retail Segment Is Exploding In Canada

    Consumer research Retail trends Retailers
    The Rise of Grocerytainment
    21 Dec 2018

    The Rise of Grocerytainment: Food for fun

    Retail trends Customer experience Retailers
    The Rise of Social Media Surveys
    14 Dec 2018

    The Rise of Social Media Surveys

    Consumer research Survey methodology Resources Retailers
    How To Use Scarcity To Increase Sales
    11 Dec 2018

    How To Use Scarcity To Increase Sales

    Retail trends Retailers
    Retailers Are Increasingly Leveraging Their Email List to Get Customer Insights
    06 Dec 2018

    Why Emails Lists Are Still A Huge Assets for Retailers

    Consumer research Survey methodology Resources Retailers
    How Rewards Programs Are Changing Consumer Research
    05 Dec 2018

    How Rewards Programs Are Changing Consumer Research

    Consumer research Survey methodology Resources Retailers
    The democratization of consumer research is accelerating
    04 Dec 2018

    The democratization of consumer research is accelerating

    Consumer research Survey methodology Resources Retailers
    Potloc is reinventing itself
    27 Nov 2018

    Potloc is reinventing itself with new branding

    Resources
    Why Customer Intercept Can Be A Great Tool For Retailers… Despite Its Limitations
    27 Nov 2018

    Customer Intercepts: A good Tool For Retailers?

    Consumer research Survey methodology Resources Retailers
    The main influencers in Canadian retail
    26 Nov 2018

    20 influencers in the world of retail in Canada

    Retail
    How AI Can Improve Customer Experience
    23 Nov 2018

    How AI Can Improve Customer Experience

    Customer experience Resources Retailers
    What’s the Use? Mixing up mixed-use developments
    20 Nov 2018

    What’s the Use? Mixing up mixed-use developments

    Customer experience Real Estate
    Online reviews are disrupting the consumer researcher industry
    19 Nov 2018

    Online reviews are disrupting the consumer researcher industry

    Customer experience Survey methodology Retailers
    Clicks to Bricks: Why Do Online Retailers Go Physical?
    15 Nov 2018

    Clicks to Bricks: Why Do Online Retailers Go Physical?

    Retail trends Retailers
    How To Convince Ecommerce Retailers To Open a store In Your Location
    13 Nov 2018

    How To Convince Ecommerce Retailers To Open a store In Your Location

    Retail trends Real Estate
    The elephant in the room: how Big Data at FAANG could eat the market research industry for breakfast
    12 Nov 2018

    How FAANG could eat the market research industry for breakfast

    Survey methodology Retailers
    Measuring Sales per square foot in an Omnichannel World
    08 Nov 2018

    Measuring Sales per square foot in an Omnichannel World

    Retail trends Real Estate Resources Retailers
    Getting the Most Out of Your Time at MAPIC in Cannes 2018
    08 Nov 2018

    Getting the Most Out of Your Time at MAPIC in Cannes 2018

    Real Estate
    From Food Court To Entertainment
    07 Nov 2018

    From Food Court To Entertainment

    Retail trends Real Estate
    02 Nov 2018

    5 Ways To Do Local Marketing without breaking the bank

    Retail trends Retailers
    Are Malls Turning into Disneyland for Adults?
    31 Oct 2018

    Are Malls Turning into Disneyland for Adults?

    Customer experience Real Estate
    How DIY Surveys and online polls disrupt the market research industry
    29 Oct 2018

    How DIY Surveys and online polls disrupt the market research industry

    Survey methodology Real Estate Resources Retailers Municipality
    5 strategies to get your customers’ emails
    27 Oct 2018

    5 strategies to get your customers’ emails

    Real Estate Retailers
    Light at the end of the tunnel for shopping centres struggling to fill vacant anchor tenants
    23 Oct 2018

    Struggling to fill vacant anchor tenants? Not everything is lost

    Retail trends Real Estate
    Getting Lost At The Mall? Maybe Not For Much Longer
    19 Oct 2018

    Getting Lost At The Mall? Maybe Not For Much Longer

    Retail trends Customer experience Real Estate
    The Future Of Consumer Research – ICSC Conference
    12 Oct 2018

    The Future Of Consumer Research – ICSC Conference

    Consumer research Consumer research on Social Media Real Estate Retailers
    Video: The Future Of Consumer Research – ICSC – Full Conference
    11 Oct 2018

    Video: The Future Of Consumer Research – ICSC – Full Conference

    Resources
    Why successful retailers are opening in front of their main competitors?
    11 Oct 2018

    Why successful retailers are opening across their competitors?

    Retail trends Real Estate Retailers Municipality
    Retailers: Five Non-Negotiable Expectations of the Future Clients
    09 Oct 2018

    Retailers: Five Non-Negotiable Expectations of the Future Clients

    Retail trends Real Estate Retailers
    Honey I Shrunk the Store!
    08 Oct 2018

    Honey I Shrunk the Store! When retail goes minimal

    Retail trends Real Estate Retailers
    How to find an ideal retail location
    06 Oct 2018

    How to find an ideal retail location

    Retail trends Retailers
    5 Tactics to Compete With Amazon
    02 Oct 2018

    5 Tactics to Compete With Amazon

    Retail trends Real Estate Retailers
    How To Make the Most of Your Attendance at the ICSC Canadian Convention in Toronto
    24 Sep 2018

    5 tips to nail the ICSC Canadian Convention in Toronto

    Real Estate
    Can Cirque du Soleil become an anchor tenant for malls?
    18 Sep 2018

    Can Cirque du Soleil become an anchor tenant for malls?

    Retail trends Customer experience Real Estate Retailers
    Is Yorkdale Shopping Centre the Future of Malls?
    13 Sep 2018

    Is Yorkdale Shopping Centre the Future of Malls?

    Retail trends Real Estate Retailers
    Resurrecting the Zombie Shopping Malls
    12 Sep 2018

    Resurrecting the Zombie Shopping Malls

    Retail trends Real Estate
    Experiential retail is revolutionizing the industry… and has been for decades
    12 Sep 2018

    Experiential retail is revolutionizing the industry, and it's not new

    Customer experience Retailers
    The main real estate influencers in Canada
    07 Aug 2018

    20 influencers in the world of real estate in Canada

    Real Estate
    Are malls within malls the future of retail?
    03 Aug 2018

    Are malls within malls the future of retail?

    Real Estate
    How Virtual Reality Will Revolutionize the Retail Industry
    02 Aug 2018

    How Virtual Reality Will Revolutionize the Retail Industry

    Shopping centres: using the Net Promoter Score to retain clientele
    13 Jul 2018

    Shopping centres: using NPS® to retain clientele

    Consumer research Customer experience Real Estate Retailers
    Why are billionaire hippies successful three times over?
    12 Jul 2018

    Why are billionaire hippies successful three times over?

    Consumer research Retail trends Retailers
    12 Jul 2018

    Are ethical shoppers really just trendy hypocrites?

    Consumer research Retail trends Retailers
    Millennials’ true impact on retail
    12 Jul 2018

    Millennials’ true impact on retail

    Retail trends Customer experience Retailers
    The death of retail: Myth or truth?
    11 Jul 2018

    The death of retail: Myth or reality?

    Retail trends
    Potloc Press Review: The Great Retail Bifurcation
    23 May 2018

    Press Review: The Great Retail Bifurcation

    Retail trends Retailers
    NPS: Know your client satisfaction
    06 Apr 2018

    NPS: Know your client satisfaction

    Consumer research NPS Customer experience Survey methodology Resources
    The future of Retail: Interview with Hicham Ratnani from Frank And Oak about
    23 Nov 2017

    The future of Retail: Interview with Hicham Ratnani from Frank And Oak

    Interviews Brands Retail
    Trade area, Isochrone plan and Isodistance map
    29 Sep 2017

    Trade area, Isochrone plan and Isodistance map

    Consumer research Survey methodology Resources

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