The current tech landscape feels overwhelming, with so many new products and features hitting the market each month. While innovation is happening at a rapid pace, both consumers and businesses might struggle to keep up with these developments. Tech companies will need to address their audience’s concerns to thrive in this difficult market.
Space exploration: What is the current public sentiment regarding space exploration? How do successful moon landings affect the broader tech industry?
AI risks: How susceptible are consumers to malicious AI-generated content? How will AI affect perceptions of politics around the world?
Virtual reality: Why are consumers so hesitant to adopt VR technology? What can tech companies do to make these technologies more accessible?
If you’re interested in launching a study on these topics, or others, Potloc would be happy to partner with you.