The science of surveys. The ease of AI.
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The world’s best consulting and private equity firms transform survey results into strategic revelations with Potloc. Unrivaled sample quality, AI-powered speed, and expert oversight — it all adds up to your competitive advantage.
The all-in platform to make surveys the simplest part of your missions
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Hit the ground running with crystal-clear project feasibility, pricing, and timelines.
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Craft your questionnaire with prompt guidance from our in-house research experts.
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Reach the best B2B or B2C respondents for your survey, across industries and geographies.
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Safeguard your sample’s integrity with transparent, benchmark-setting defenses.
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Slash your analysis tenfold with instant insights and data visualization.
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Quote Builder
Hit the ground running with crystal-clear project feasibility, pricing, and timelines.
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Survey Creation
Craft your questionnaire with prompt guidance from our in-house research experts.
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Multi-Source Sampling
Reach the best B2B or B2C respondents for your survey, across industries and geographies.
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Data Quality Controls
Safeguard your sample’s integrity with transparent, benchmark-setting defenses.
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AI-Powered Analysis
Slash your analysis tenfold with instant insights and data visualization.
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We hold an
A Net Promoter Score north of 30 isn’t just great—it’s the real deal.
earned from global consulting and private equity powerhouses like
- KPMG
- Roland Berger
- BCG
- Kearney
- Arthur D. Little
- AlixPartners
The science of sampling, the art of analyzing.
Consider Potloc your concierge of insights.
Our experts manage and optimize every aspect of your research, unlocking more time for other mission-critical work.
Don’t waste a moment on bad data (or crunching it). Our 14 quality checks deliver trustworthy samples the first time around, while our AI Assistant helps you pull the best of your results in seconds.
Meet your mandate.
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For Strategy Projects
Knock your client recommendations out of the park with fresh, unique B2B and B2C insights that keep your expertise a cut above the rest.
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For Due Diligence
Gain laser-speed insights to assess a target company’s market landscape, risks, and growth potential with commercial due diligence surveys.
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For Thought Leadership
Showcase your firm’s mastery over markets and be the first to report on emerging trends. Publish data-backed reports to attract clients and fortify trust.
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Master any market.
Quickly familiarize yourself with new industries and stay ahead of sector-specific developments. Potloc is designed for agile insight-gathering, no matter the subject of your study.
How consultants and investors raise the bar of their primary research.
“The key criteria that made Potloc our first choice were: high quality of data collection, access to our target audience, and real-time updates and transparency on data collected.”
“Potloc has become my chosen research provider for a while now. I found their level of responsiveness, speed, and sampling capabilities outstanding and unmatched.”
“It was a pleasure working with Potloc. We worked closely with them in drafting the study design, the data collection was efficient, and the delivery of the results was quick. Thanks to this collaboration, we successfully carried out the relevant analysis we needed.”
“We've compared different providers over time... at some point we judge that the quality isn't there. That's where we've been quite pleased: the quality of data we receive from [Potloc].”
“Quick ramp-up, fast delivery, quality results, immediate adaptation after feedback.”
“Allows for precise targeting of individuals within particularly short deadlines. The results are then easily exploitable thanks to dynamic and intuitive dashboards that allow for a quick and thorough understanding of the data.”
“Potloc is far more effective for an investor to diligence the opportunity and definitely more cost-effective given the pricing. From an investor standpoint, it's a tremendous tool that we will use going forward.”
“Potloc is the perfect answer to our need to complement expert calls with a quantitative approach to support our team's investment strategies.”
“We appreciated the responsiveness of the team. Great dashboard interface for highlighting insights in a few clicks!”
ResourceRoundup
Your go-to source for staying ahead of the markets—uncover industry trends, expert insights, and survey wisdom.
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Public Study2024Cask whiskey: A barrel of wealth
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July 5, 202414Financial services media highlights
The Briefing keeps consultants ahead by unpacking essential trends and emerging questions they can answer through market research.
On this week’s issue: Despite a strong economy, many Americans struggle financially. This summer, travelers face potential airline disruptions. China remains central to the global economy amid ongoing geopolitical tensions. The real estate market is tough, especially for affordable housing. Additionally, fast fashion and discount retail are booming, though ethical concerns linger. -
Public Study2024Global retail and brands at a crossroads in 2024
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June 24, 202413Healthcare media highlights
The Briefing delivers the most recent and relevant industry trends to consultants, helping them to stay ahead through survey research.
On this week’s issue: A US Supreme Court ruling upholds access to the abortion pill mifepristone. Medical trends are shifting toward work-life balance and holistic health. The Center for Medicare and Medicaid Services faces lawsuits amid regulatory changes. Insurance companies are rethinking their approach to costly weight loss drugs. Efforts to boost cybersecurity in rural hospitals are being made by both the government and tech companies. -
Public Study2023The rise of secondhand in France
