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Conducting consumer research through social networks, Potloc is a faster, more accurate way to conduct market research.

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If You Want to Gather Insights on Consumers, go Where they Hang Out: How Social Media is Changing Research
16 Nov. 2022

If You Want to Gather Insights on Consumers, go Where they Hang Out: How Social Media is Changing Research

Consumer research Consumer research on Social Media Social Media Resources

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    11 New Technologies that are Disrupting Consumer Research
    16 Aug 2021

    11 New Technologies that are Disrupting Consumer Research

    Consumer research Consumer research on Social Media Survey methodology
    28 Jan 2021

    10 advantages of Potloc consumer studies

    Consumer research Survey methodology Resources
    Online Panels: Benefits and Limitations
    30 Nov 2020

    Online Panels: Benefits and Limitations

    Retail trends Survey methodology Real Estate Retailers
    Data Quality in the age of consumer panels: an interview with Potloc’s head of research Marc Di Gaspero
    26 Feb 2020

    Interview: Data Quality in the age of consumer panels

    Consumer research Survey methodology Resources
    5 reasons why transforming consumer research into a new communication channel is a great idea.
    17 Dec 2019

    5 reasons why turning consumer research into a new communication channel is a great idea.

    Potloc News Consumer research Survey methodology
    Everything You Need to Know About NPS (Net Promoter Score)
    05 Jun 2019

    Everything You Need to Know About NPS (Net Promoter Score)

    Consumer research Customer experience Survey methodology Retailers
    5 reasons to use social media for your consumer studies
    21 May 2019

    5 reasons to use social media for your consumer studies

    Consumer research Survey methodology Retailers
    How Customer Experience Research Pays Off
    22 Jan 2019

    How Customer Experience Research Pays Off

    Survey methodology Real Estate Resources Retailers
    The Rise of Social Media Surveys
    14 Dec 2018

    The Rise of Social Media Surveys

    Consumer research Survey methodology Resources Retailers
    Retailers Are Increasingly Leveraging Their Email List to Get Customer Insights
    06 Dec 2018

    Why Emails Lists Are Still A Huge Assets for Retailers

    Consumer research Survey methodology Resources Retailers
    How Rewards Programs Are Changing Consumer Research
    05 Dec 2018

    How Rewards Programs Are Changing Consumer Research

    Consumer research Survey methodology Resources Retailers
    The democratization of consumer research is accelerating
    04 Dec 2018

    The democratization of consumer research is accelerating

    Consumer research Survey methodology Resources Retailers
    Why Customer Intercept Can Be A Great Tool For Retailers… Despite Its Limitations
    27 Nov 2018

    Customer Intercepts: A good Tool For Retailers?

    Consumer research Survey methodology Resources Retailers
    Online reviews are disrupting the consumer researcher industry
    19 Nov 2018

    Online reviews are disrupting the consumer researcher industry

    Customer experience Survey methodology Retailers
    The elephant in the room: how Big Data at FAANG could eat the market research industry for breakfast
    12 Nov 2018

    How FAANG could eat the market research industry for breakfast

    Survey methodology Retailers
    How DIY Surveys and online polls disrupt the market research industry
    29 Oct 2018

    How DIY Surveys and online polls disrupt the market research industry

    Survey methodology Real Estate Resources Retailers Municipality
    NPS: Know your client satisfaction
    06 Apr 2018

    NPS: Know your client satisfaction

    Consumer research NPS Customer experience Survey methodology Resources
    Trade area, Isochrone plan and Isodistance map
    29 Sep 2017

    Trade area, Isochrone plan and Isodistance map

    Consumer research Survey methodology Resources

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