Potloc Insights

Discover the Potloc Blog:
Conducting consumer research through social networks, Potloc is a faster, more accurate way to conduct market research.

Read More Articles

How to help your clients become better consumers
12 Apr 2022

How to help your clients become better consumers

Online Panels: Benefits and Limitations
30 Nov 2020

Online Panels: Benefits and Limitations

Everything You Need to Know About NPS (Net Promoter Score)
05 Jun 2019

Everything You Need to Know About NPS (Net Promoter Score)

Potloc The advantages of a customer-centric strategy
22 May 2019

The advantages of a customer-centric strategy

5 reasons to use social media for your consumer studies
21 May 2019

5 reasons to use social media for your consumer studies

Finding the right consumers to listen to
15 Apr 2019

5 consumer profiles with opinions that matter

Do mini Shopping Carts for Kids increase sales?
10 Apr 2019

Do mini Shopping Carts for Kids increase sales?

The Secret to a Successful International Expansion
02 Apr 2019

The Secret to a Successful International Expansion

19 Mar 2019

4 Golden rules of retail survival

Amazon Go, a Window into the Future of Retail?
13 Mar 2019

Amazon Go, a Window into the Future of Retail?

Everything you always wanted to know about Omnichannel
06 Mar 2019

Everything you always wanted to know about Omnichannel

How Machine Learning Will Turn Consumer Data Into Gold
19 Feb 2019

How Machine Learning Will Turn Consumer Data Into Gold

How Retailers can leverage Facial Recognition
15 Feb 2019

How Retailers can leverage Facial Recognition

Three innovations that will change retail forever
05 Feb 2019

Three innovations that will change retail forever

How To Deliver A Great Customer Experience On A Consistent Basis
01 Feb 2019

How To Deliver A Great Customer Experience On A Consistent Basis

The Rise of Pay to Play Retailers
28 Jan 2019

The Rise of Pay to Play Retailers

How Customer Experience Research Pays Off
22 Jan 2019

How Customer Experience Research Pays Off

Why Retailers Of All Sizes Are Investing In Innovation Labs
21 Jan 2019

Why Retailers Of All Sizes Are Investing In Innovation Labs

Cannabis Retail Market Trends
11 Jan 2019

Cannabis Retail Market Trends in Canada: What to expect?

Why Stadiums Need to Listen to Sports Fans
09 Jan 2019

Why Stadiums Need to Listen to Sports Fans

Why The Luxury Retail Segment Is Exploding In Canada
08 Jan 2019

Why The Luxury Retail Segment Is Exploding In Canada

The Rise of Grocerytainment
21 Dec 2018

The Rise of Grocerytainment: Food for fun

The Rise of Social Media Surveys
14 Dec 2018

The Rise of Social Media Surveys

How To Use Scarcity To Increase Sales
11 Dec 2018

How To Use Scarcity To Increase Sales

Retailers Are Increasingly Leveraging Their Email List to Get Customer Insights
06 Dec 2018

Why Emails Lists Are Still A Huge Assets for Retailers

How Rewards Programs Are Changing Consumer Research
05 Dec 2018

How Rewards Programs Are Changing Consumer Research

The democratization of consumer research is accelerating
04 Dec 2018

The democratization of consumer research is accelerating

Why Customer Intercept Can Be A Great Tool For Retailers… Despite Its Limitations
27 Nov 2018

Customer Intercepts: A good Tool For Retailers?

How AI Can Improve Customer Experience
23 Nov 2018

How AI Can Improve Customer Experience

Online reviews are disrupting the consumer researcher industry
19 Nov 2018

Online reviews are disrupting the consumer researcher industry

Clicks to Bricks: Why Do Online Retailers Go Physical?
15 Nov 2018

Clicks to Bricks: Why Do Online Retailers Go Physical?

The elephant in the room: how Big Data at FAANG could eat the market research industry for breakfast
12 Nov 2018

How FAANG could eat the market research industry for breakfast

Measuring Sales per square foot in an Omnichannel World
08 Nov 2018

Measuring Sales per square foot in an Omnichannel World

02 Nov 2018

5 Ways To Do Local Marketing without breaking the bank

How DIY Surveys and online polls disrupt the market research industry
29 Oct 2018

How DIY Surveys and online polls disrupt the market research industry

5 strategies to get your customers’ emails
27 Oct 2018

5 strategies to get your customers’ emails

The Future Of Consumer Research – ICSC Conference
12 Oct 2018

The Future Of Consumer Research – ICSC Conference

Why successful retailers are opening in front of their main competitors?
11 Oct 2018

Why successful retailers are opening across their competitors?

Retailers: Five Non-Negotiable Expectations of the Future Clients
09 Oct 2018

Retailers: Five Non-Negotiable Expectations of the Future Clients

Honey I Shrunk the Store!
08 Oct 2018

Honey I Shrunk the Store! When retail goes minimal

How to find an ideal retail location
06 Oct 2018

How to find an ideal retail location

5 Tactics to Compete With Amazon
02 Oct 2018

5 Tactics to Compete With Amazon

Can Cirque du Soleil become an anchor tenant for malls?
18 Sep 2018

Can Cirque du Soleil become an anchor tenant for malls?

Is Yorkdale Shopping Centre the Future of Malls?
13 Sep 2018

Is Yorkdale Shopping Centre the Future of Malls?

Experiential retail is revolutionizing the industry… and has been for decades
12 Sep 2018

Experiential retail is revolutionizing the industry, and it's not new

Shopping centres: using the Net Promoter Score to retain clientele
13 Jul 2018

Shopping centres: using NPS® to retain clientele

Why are billionaire hippies successful three times over?
12 Jul 2018

Why are billionaire hippies successful three times over?

12 Jul 2018

Are ethical shoppers really just trendy hypocrites?

Millennials’ true impact on retail
12 Jul 2018

Millennials’ true impact on retail

Potloc Press Review: The Great Retail Bifurcation
23 May 2018

Press Review: The Great Retail Bifurcation

Gather reliable and authentic data to empower your business decisions