Potloc Insights

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Conducting consumer research through social networks, Potloc is a faster, more accurate way to conduct market research.

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28 Jan 2021

10 advantages of Potloc consumer studies

Potloc Insights | 7 Myths About Social Media Surveys Debunked
09 Jul 2020

7 Myths About Social Media Surveys Debunked

Potloc Study: Canadian health workers share their insights from the front lines of the COVID-19 pandemic
16 Apr 2020

Insights from the Canadian front lines of the COVID-19 pandemic

Data Quality in the age of consumer panels: an interview with Potloc’s head of research Marc Di Gaspero
26 Feb 2020

Interview: Data Quality in the age of consumer panels

Top insights about the Canadian Federal Election
18 Oct 2019

Key findings of Potloc’s survey for the Canadian Federal Election

4 steps Towards Data-driven Companies
11 Apr 2019

4 steps Towards Data-driven Companies

How to use Trade Areas strategically?
03 Apr 2019

How to use Trade Areas strategically?

Potloc tips for understanding and exploiting your data
13 Mar 2019

Potloc tips for understanding and exploiting your data

How To Deliver A Great Customer Experience On A Consistent Basis
01 Feb 2019

How To Deliver A Great Customer Experience On A Consistent Basis

How Customer Experience Research Pays Off
22 Jan 2019

How Customer Experience Research Pays Off

The Rise of Social Media Surveys
14 Dec 2018

The Rise of Social Media Surveys

Retailers Are Increasingly Leveraging Their Email List to Get Customer Insights
06 Dec 2018

Why Emails Lists Are Still A Huge Assets for Retailers

How Rewards Programs Are Changing Consumer Research
05 Dec 2018

How Rewards Programs Are Changing Consumer Research

The democratization of consumer research is accelerating
04 Dec 2018

The democratization of consumer research is accelerating

Potloc is reinventing itself
27 Nov 2018

Potloc is reinventing itself with new branding

Why Customer Intercept Can Be A Great Tool For Retailers… Despite Its Limitations
27 Nov 2018

Customer Intercepts: A good Tool For Retailers?

How AI Can Improve Customer Experience
23 Nov 2018

How AI Can Improve Customer Experience

Measuring Sales per square foot in an Omnichannel World
08 Nov 2018

Measuring Sales per square foot in an Omnichannel World

How DIY Surveys and online polls disrupt the market research industry
29 Oct 2018

How DIY Surveys and online polls disrupt the market research industry

Video: The Future Of Consumer Research – ICSC – Full Conference
11 Oct 2018

Video: The Future Of Consumer Research – ICSC – Full Conference

NPS: Know your client satisfaction
06 Apr 2018

NPS: Know your client satisfaction

Trade area, Isochrone plan and Isodistance map
29 Sep 2017

Trade area, Isochrone plan and Isodistance map

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