Potloc

Online Consumer Panels: The right method for your research

Online Consumer Panels: The right method for your research?

5434 3623 POTLOC INSIGHTS

Conducting quantitative consumer research is a big endeavour for any company. It takes time, effort, planning and strategizing, and –unless you are doing it yourself, it also requires choosing the right data provider.   But…

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5 reasons why transforming consumer research into a new communication channel is a great idea.

3840 2160 POTLOC INSIGHTS

Out with the old, in with the new Traditionally, consumer research has been about asking questions to consumers to understand their behaviors. No matter what method is being used, once the survey is over, the…

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Potloc team celebrates Series A Nov 2019

From a kitchen table to raising $13M in Series A

753 394 POTLOC INSIGHTS

At Potloc, we’ve been working towards a clear vision of the future of consumer research —one that has evolved with the modern consumer. One that for consumers is a seamless, non-intrusive way to express their…

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