The elephant in the room: how Big Data at FAANG could eat the market research industry for breakfast

The Market Research Industry hit the $45USD billion mark in 2017. However, growth is slowing, decreasing to 2% since 2015. Companies are hungrier than ever for constant…

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Online Panels: Benefits and Limitations

In the last fifteen years, web panels have been described as an efficient method in market surveys. You might have guessed that the massive adoption of the internet and…

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Measuring Sales per square foot in an Omni-Channel World

An interesting reality is taking shape these days in the retail world.

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Getting the Most Out of Your Time at MAPIC in Cannes

The next edition of the MAPIC international trade fair will take place from November 14 to 16 in Cannes. It is organized by Reed MIDEM, a professional event planner in…

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From Food Court To Eatertainment

As malls are turning into entertainment centres, the traditional food court is getting a makeover. Malls now strive to offer their customers a higher-quality food…

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10 New Technologies That Will Disrupt Consumer Research

Consumer research is currently undergoing a transformation due to a number of emerging technologies. Here are ten noteworthy aspects of this revolution that will…

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