Potloc Insights

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Conducting consumer research through social networks, Potloc is a faster, more accurate way to conduct market research.

Featured Articles

If You Want to Gather Insights on Consumers, go Where they Hang Out: How Social Media is Changing Research
16 Nov. 2022

If You Want to Gather Insights on Consumers, go Where they Hang Out: How Social Media is Changing Research

Consumer research Consumer research on Social Media Social Media Resources

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    Potloc's success celebrated by it's employees
    9 Dec. 2020

    Potloc raises $20M in Series A

    Potloc News Consumer research
    Online Panels: Benefits and Limitations
    30 Nov. 2020

    Online Panels: Benefits and Limitations

    Retail trends Survey methodology Real Estate Retailers
    Potloc Insights | 7 Myths About Social Media Surveys Debunked
    9 Jul. 2020

    7 Myths About Social Media Surveys Debunked

    Consumer research Resources
    Potloc Study: Canadian health workers share their insights from the front lines of the COVID-19 pandemic
    16 Apr. 2020

    Insights from the Canadian front lines of the COVID-19 pandemic

    Potloc News Consumer research COVID-19 Resources
    Data Quality in the age of consumer panels: an interview with Potloc’s head of research Marc Di Gaspero
    26 Feb. 2020

    Interview: Data Quality in the age of consumer panels

    Consumer research Survey methodology Resources

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