NPS: Know your client satisfaction

Utilizing Net Promoter Score (NPS) has been growing as a marketing trend over the last few years. NPS is the ultimate chief indicator of client satisfaction and…

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Trade area, Isochrone plan and Isodistance map

To understand the way traffic functions around a store or shopping centre, it’s helpful to properly analyze its Trade area, its isochrone map and its isodistance zone.…

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Our must-read articles before ICSC

Don’t get blinded by the general trend: Millennials love stores. “Retail shouldn’t ditch the store because millennials love it, survey finds.” They’re more likely to…

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